Gerry.Cruz--SED新西林景观国际执行设计总监

　　1988年10月毕业于菲律宾远东大学建筑学专业，获建筑学理工学士学位，1989年获建筑师执业资格证书，并于2002年毕业于菲律宾东方大学，获建筑工程管理硕士学位。自1989到1997年一直工作于马尼拉多数著名的建筑设计公司，现任SED新西林景观国际执行总监。

　　关于SED

　　《建筑周刊》：查阅了一下您的履历，您是2002年毕业于菲律宾东方大学，获建筑工程管理硕士学位，为何后来从事景观设计工作？

　　《ArchWeekly》：According to your resume, you got a degree of B.S. Architecture from Far Eastern University in Manila and acquired a Masters degree in Architectural/Project Management from University of the East also in Manila in year 2002, what made you change your career into Landscape Architecture?

　　就读的马尼拉远东大学时，景观设计是建筑学总课程的一部分，因此对我来说，景观并不是一个陌生的领域，与其说角色的转换，不如说是职业发展。事实上，只要通过景观建筑许可考试，就可拿到该专业学位，但由于当时我一边工作，一边继续硕士专业学习，时间有限而不得不遗憾搁置。我的职业转折点始于贝尔高林香港，该公司在菲律宾马尼拉成立新的设计小组，多元化的公司文化和全新的设计之路是一个巨大的挑战。但从那时起，我发现自己痴迷于景观设计咨询，对我而言是一种职业和个人发展中的莫大成就感。

　　Landscape Design is a part of curriculum or a course in B.S. Architecture that’s why it is not strange to us Architects and therefore I can say that it is not really a change in career path, but rather we can say it’s a career development. In fact, I could have also acquired a degree in Landscape Architecture should I pursue to take the Licensure Examinations for L.A. but due to time constraints while working and at the same time taking up my Masters degree, this was put on hold. This career development started when I was employed by Belt Collins Hong Kong to build and start a new team on their Manila office (VHS Philippines) I thought it would be such a very big challenge working in a multi-national company and in a new designing path. Since then I got hooked up on Landscape designing and landscape consulting with different offices, that should I say was a fulfillment and rewarding for my career and personal development.

　　《建筑周刊》：您选择加入SED新西林国际？是如何考虑的？

　　《ArchWeekly》：Why did you join SED, what do you think about this company?

　　我从各种渠道看到听到SED，无论是从杂志上，朋友，同事还是其他菲律宾设计师，他们对SED的认知都出奇的好。机缘巧合，正当我想从前公司抽身出来透会气的时候，SED悄然而至。我给自己一次机会，尝试着跟公司其中一个领导进行了一次非正式的面试（我更喜欢称之为一次愉快的谈话经历），真的很高兴能有这样的机会真正认识新西林景观公司，不管是从公司管理还是工作本身带来的欣喜，都让我觉得自己做出了正确的选择。加入SED既是我专业设计生涯中的一次机遇，也是一次挑战。在这个年轻充满竞争力的专业景观设计公司中，公司管理层都予以我更重大的责任，不仅是概念设计和管理团队，而是更加深层次参与公司事务。公司拥有一大批富有创意的员工，我们乐于分享工作经验和心得，共同进步。

　　I learned about SED on magazines, friends, colleagues and other Filipino designers. I didn’t get any negative feedbacks about it and it was during that time I want to have a breather on my former office and it came at a right time, I gave it a try and during the informal conversation/interview with one of the company’s executive, I was glad and somehow it gave me a perception on how they manage and work that it made me thought I am on the right track.  Joining this company is a big step and challenge for me, a young competitive and professional organization, the Management has entrusted me with more responsibilities, not only in design conceptualization, not only in handling teams but as well as being involved in managerial level.

　　An organization with productive and proactive people and people who embraces all the knowledge and experience I can share, people who listens to ideas and vice versa, all these to help both parties make improvements.

　　《建筑周刊》：您目前在SED新西林国际所带领的团队和您之前所带领的团队有哪些差异？

　　《ArchWeekly》：How can you differentiate SED team and the teams you led in your previous companies?

　　当我加入SED时，设计团队已经做得很好了。就如我之前提过的，这是一个年轻而富有激情的专业团队，与我之前领导过的团队并无太大区别，如果实在要区别开来，我会说SED年轻的设计师们更有强烈的学习愿望，并以开放的态度尊重我的设计知识和经验。

　　When I came in, teams were already there and doing well. Only minor changes and improvements are needed. As I stated earlier it’s a young competitive but much more professional organization with productive and proactive people, it was not a big disparity between my former office but rather a huge comparison where this young organization have a great willingness to learn and have a more respect in my experience, knowledge and they welcome it with openness.

　　《建筑周刊》：您把公司当作第二个“家”，和我们分享一下在这个大家庭生活中发生的趣事？

　　《ArchWeekly》：You take office as a “second home”, would you like to share with us some interesting issues happened in SED?

　　不只是在新西林办公室，在远离菲律宾的任何一个国家和地区工作，我都会把办公室当成自己的第二个家去享受工作带给我的一切。SED拥有良好的办公环境，设计师在这里可以自由放飞灵感。这里给我家的感觉。

　　It is not only the office itself but in any place where I work other than my homeland will always be my “second home” in order to enjoy my stay anywhere. SED can do just that because of the office environment they wanted to project, I guess that is one of the advantages of being a not so big company where we can always feel a homey and family atmosphere.

　　关于设计

　　《建筑周刊》：能不能简单介绍一下您所秉承的设计理念？

　　《ArchWeekly》：Would you like to elaborate on the Design belief that you use?

　　从来就不存在任何错误的设计，而是这个设计是否能实现，功能化？外观新颖？或是结构上推陈出新？还是仅仅只是拥有美丽的外观。一个吸引眼球的设计谁都会做，但并不是每个人都可以在考虑各种因素后再做出优秀的设计。

　　There is no such thing as a wrong design, it’s just a matter on whether is it possible, is it functional, is it aesthetically pleasing and can it be structurally sound. Or it only looks good? Because anybody can do an eye-pleasing design but not everybody can create a good design by considering these factors.

　　《建筑周刊》：您如何看待“功能决定形式”这句话，并把它体现在您的设计中

　　《ArchWeekly》：How do you understand your design philosophy “FORM FOLLOWS FUNCTION” and how do you show it in your designs?

　　功能决定形式这句话源自著名建筑大师弗兰克?劳埃德?莱特。作为一个设计师，我深信并尊重这点。漂亮美丽不仅仅因其外表，而是该设计的某些功能使其深得人心。在设计领域里有句习语“设计三位一体”，指的就是：1. 必须具备功能性 （每样东西都有其设计目的）， 2. 外表美观 （赏心悦目并具可实施性）， 3. 具备结构特征 （强度和稳定性）。 如果大家有机会看到我的设计成果，无论是景观 （软景，硬景）还是建筑方面，总能看到及感受到以上这些要素，给用户提供一个美好和谐的生活环境是我设计的唯一目的。

　　It was a design idiom of the Great Architect Frank Lloyd Wright. As a designer I fully believe and respect this, a word which can mean that beauty can only achieve if it has a purpose, or in any way that you won’t sacrifice its function just to have a nice form. This idiom goes hand in hand with “The TRINITY of Design”; this consists of 1. It must be Functional (everything must be with a purpose), 2. It must be Aesthetically Pleasing (beauty, but possible to build) and lastly, 3. It must be Structurally Sound (strength and stability). You will always see and feel these phrases and belief in all my designs whether in a Landscape projects (softscape, hardscape) or in an Architectural designs I have done, to give its end-user a better and harmonious environment, a better place to live.

　　《建筑周刊》：您认为一个好的设计作品应具备哪些因素？

　　《ArchWeekly》：What kind of elements a project must have to make it a successful one?

　　就我而言，鲜明独立特征、唯一性、新理念的引入运用和空间关系恰当是几个关键要求。综合以上几点，再融合自然与文化之间的基本平衡元素就能设计出优秀的项目。

　　In my own opinion, Individual character, its uniqueness, introduction of new technologies and its space programming. Mixing these with all the basic elements in balance with nature and cultures can elevate a certain project to its success.

　　关于设计产业

　　《建筑周刊》：您如何理解“设计师应具备高度社会责任感”这句话？

　　《ArchWeekly》： What is your understanding of the phrase “Designer should have a good sense of social responsibility”?

　　设计师不仅仅用思想和手中的画笔工作，而更应该考虑项目背后隐藏的传统文化和历史。当地人需要好好思考这些因素，而作为项目的设计师就更应该调查清楚，因为你的设计可能会影响到他们日后的生活。

　　Designers not only works with his mind and draw with his hands but he should take into considerations all the traditions, culture and the history of any place where a project is located. These give you responsibilities not only to the locality, the people but also to social influences you would create.

　　《建筑周刊》：作为一位杰出的景观设计师，您对国内市场未来发展有何看法?

　　《ArchWeekly》：As an Outstanding Designer, what’s your opinion of the domestic market in the future?

　　显然中国是很广阔的发展市场。景观行业在将来要满足人们的需求，而非客户的意见或个人喜好决定我们的设计。一名优秀的设计师只会引导设计潮流和新颖技术，孜孜不倦地追求个人理念以给人们创造更好的生活环境。

　　It is a very big market out there, it is just a matter of keeping pace of the people’s needs and wants but this does not mean that we have to follow their opinion or personal goals. A good designer will always start and introduce a trend, new technology and will always pursue on his ideas and concept to create an ideal environs for a better place to live